Privacy Policy

Last updated: July 2026

Reliable Trend Enterprises LLC ("we," "us," or "our") respects your privacy. This policy explains what information we collect when you visit reliabletrend.com or purchase from our brand stores, how we use it, and your rights regarding your data.

Information We Collect

We collect information you provide directly to us, such as:

• Name, email address, shipping address, and billing address when you place an order
• Phone number, if you provide one
• Order history and product preferences
• Any messages or feedback you send us

We also automatically collect basic technical information when you visit the site (IP address, browser type, pages viewed) to help us keep the site secure and improve the experience.

Payment Information

Payment card information is processed directly by our payment processors (such as Shopify Payments or Stripe) using industry-standard encryption. We never see or store your full card number.

How We Use Your Information

We use your information to:

• Process, ship, and support your orders
• Communicate with you about your order, respond to questions, and provide customer service
• Send occasional updates about new products or promotions, if you have opted in (you can unsubscribe at any time)
• Prevent fraud and keep the site secure
• Comply with legal obligations

Sharing Your Information

We do not sell your personal information. We share information only with:

• Service providers who help us operate the business (payment processors, shipping carriers, email providers), and only what they need to do their job
• Government or law enforcement when legally required

Cookies

We use cookies and similar technologies to remember your preferences, keep you signed in, and understand how the site is used. You can disable cookies in your browser, though parts of the site may not function properly without them.

Your Rights

You can request to access, correct, or delete the personal information we hold about you at any time. Email us at reliabletrendenterprises@gmail.com or visit our Delete My Data page.

Data Retention

We keep order information for as long as needed to fulfill orders, process returns, and comply with tax and accounting requirements. After that, we delete or anonymize it.

Children's Privacy

Our site and products are intended for adults. We do not knowingly collect information from children under 13.

Changes to This Policy

We may update this policy from time to time. The "Last updated" date at the top will reflect any changes.

Contact

For any privacy questions, contact us at reliabletrendenterprises@gmail.com.